Ariella Lehrer, Ph.D.

Ariella Lehrer, Ph.D.

Ariella Lehrer, Ph.D, is the President of HitPoint Studios and CEO of Legacy Games. Legacy has achieved numerous “firsts” in our goal of making great interactive products. Our Emergency Room and Pet Vet simulations allowed anyone to play doctor, and ushered in medical games of all types. We created the first game based on a TV drama, Law & Order, which led the way for many subsequent TV adventure games. We were pioneers in successfully integrating some amazing licenses into hidden object, match3, and endless runner games, including Murder, She Wrote, Criminal Minds, Tarzan, and many more. What animates me now, with Augmented and Virtual Reality technologies evolving at a rapid rate, is the potential to create entirely new experiences that bridge the real and virtual worlds in unique and wonderful ways. As a result, I have joined with our long-time development partners at HitPoint Studios to pursue AR applications in games, retail, business, and training. As President of HitPoint, together with CEO Paul Hake, I am helping to chart their path forward during this exciting time in our industry. Legacy Games will continue on, supporting its profitable retail and digital businesses. Find more information at: http://ariellalehrer.com/

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